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A lot of entrepreneurs start out with a serious thorn in their side, and it doesn’t seem like a big deal at first. During the process of whittling down the list of ideas an entrepreneu has, it can be very common to say things like, “that isn’t an original idea.” While a lof of people would only want to take on a brand new and untested idea, that isn’t necessarily the best foundation for a new business.
It has been said that there’s nothing new under the sun. While this isn’t entirely true, most ideas are based on other, prior concepts that someone has merely adapted to a new niche or put a new twist onto. In fact, often enough an idea actually works better when it isn’t brand new and entirely different from what has come before. While a lot of entrepreneurs will dismiss any idea with an inkling of “been there done that” to it, every creative type needs to nix this fear and move through it if they want to succeed.
When you start to analyze your latest business idea, don’t be afraid to challenge every aspect of it. Your competitors won’t be, and your customers will inevitably see every possible flaw in its execution. While you will ultimately have to judge whether it’s worth even trying in the first place, your largest obstacle isn’t going to be the business itself. It’s going to be getting over the notion that what you do has got to be completely new and different. Since it’s nearly impossible to manage such a feat, you might as well do what works.
